Create an easy to follow design with a standard homepage, easily viewable links and a site index. This way, people and search engines can find their way around easily and so can people.
This goes for on-site SEO and off-site SEO. When linking to other pages from your site use your keyword in the anchor text of the link. This puts your keyword on the page again, and as a link. This may not seem like much but it will help tremendously.
SEO news Well, after people find your blog post, the next thing they’ll do should be to read it. There is not much sense in having your blog post found through great S.E.O. if the next thing they’ll do is hit the ‘back’ button and skedaddle of to another site or blog.
Some ideas seem good at first but are really just bad information. Luckily, these SEO tips will always stand true, and if you aren’t implementing them as a part of your strategy for better rankings then you will be missing out.
Doing your SEO In-House gives you complete control over the strategies and their execution. The SEO expert can be contacted immediately for any changes since he sits in the same office as the other members of the company.
There is a treasure trove of information available on the internet if you want to learn more about SEO. There are many helpful SEO experts you can meet though blogs and forums who freely give advice on SEO. Like Dan Richmond, professional SEO who will help you out for free. This is a marketing class they don’t teach in business school. Your best teacher is somebody who actually does the work. Dan’s absolutely free SEO guide and E book is called SEO in Practice, the bible for SEO strategies for marketing and promotion on the internet. And yes, it is free.
My dentist is great at his profession because he is both talented and brilliant. It doesn’t take him long to do the math and figure out that the cost of hiring an SEO firm is substantial. His return on investment would take the lifetime of a client approach rather than a yearly approach. That is, he would have to look at how much revenue a client would generate over the 7 year average lifetime of a dental client in Toronto as opposed to the revenue generated in the initial year. The SEO training is starting to look good to him.