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12.Free Gear. With other businesses – whatever resource you need, you should pay for the product. In internet marketing, you can get ezines or forums with invaluable advices. If you have pay for something, it’s not normally hugely expensive.
Marketing is the form of currency within your business. Good marketing creates customer awareness, goodwill, education, credibility, even desire. All of the can become signed orders, receivables and as such cash.
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